Privacy Policy for Umbra AI

Introduction

Umbra AI is committed to protecting the privacy and security of the personal data we collect from users of our online platform. Our services include AI literacy courses for seniors, personalized AI application workshops, digital wellness programs, and community learning events. This Privacy Policy describes how Umbra AI collects, uses, processes, and shares your information when you visit or use our site. We comply with applicable data protection laws, including the General Data Protection Regulation (GDPR), and all relevant Singaporean data protection regulations.

Information We Collect

We collect various types of information in connection with the services we provide, which may include personal data.

• Information You Provide to Us: When you register for an account, enroll in a course, participate in a workshop, or interact with our services, you may provide us with personal data, including:
  • Contact Information: Name, email address, phone number, and physical address.
  • Demographic Information: Age, gender, and education level, particularly relevant for tailoring our senior-focused programs.
  • Payment Information: Details required to process course fees (though actual payment processing is handled by third-party payment processors, and we do not store full credit card details on our servers).
  • Course and Workshop Preferences: Information regarding your interests in specific AI literacy topics or digital wellness programs.
  • Communications: Any information you provide when you communicate with us, such as inquiries through contact forms or direct emails.
• Information We Collect Automatically: When you visit our site, we may automatically collect certain information about your device and your usage patterns, including:
  • Log Data: Your IP address, browser type, operating system, referring URLs, pages viewed, and access times.
  • Usage Data: Information about how you interact with our platform, such as courses accessed, duration of sessions, features used, and preferences.
  • Cookies and Similar Technologies: We use cookies and similar tracking technologies to track activity on our service and hold certain information. You can find more information about this in our Cookie Policy.

How We Use Your Information

We use the information we collect for various purposes, primarily to provide and improve our educational services:

• To Provide and Maintain Our Services: To operate our online platform, manage your account, process course enrollments, and deliver the AI literacy courses, workshops, and digital wellness programs.
• To Personalize Your Experience: To tailor content, course recommendations, and learning paths based on your interests and progress, especially for personalized AI application workshops.
• To Improve and Optimize Our Services: To understand how users interact with our platform, analyze usage patterns, identify areas for improvement, and develop new features and offerings.
• To Communicate with You: To send you important notices about your account, course updates, service changes, and for customer support purposes. We may also send you promotional materials about new courses or events, from which you can opt-out at any time.
• For Security and Fraud Prevention: To protect our services from fraud and unauthorized access, and to ensure the security of our users and data.
• To Comply with Legal Obligations: To meet our legal and regulatory requirements.

Legal Basis for Processing Personal Data (GDPR)

For users in the European Economic Area (EEA), we process your personal data based on the following legal grounds:

• Consent: Where you have given us explicit consent to process your personal data for a specific purpose (e.g., for direct marketing communications). You have the right to withdraw your consent at any time.
• Contractual Necessity: Where processing is necessary for the performance of a contract with you or to take steps at your request before entering into such a contract (e.g., to provide you with access to courses you have enrolled in).
• Legal Obligation: Where processing is necessary for compliance with a legal obligation to which we are subject (e.g., for tax or regulatory purposes).
• Legitimate Interests: Where processing is necessary for the purposes of the legitimate interests pursued by Umbra AI or by a third party, except where such interests are overridden by your interests or fundamental rights and freedoms (e.g., for improving our services, security, and fraud prevention).

Sharing Your Information

We may share your personal data with third parties in the following circumstances:

• Service Providers: We engage third-party companies and individuals to facilitate our services (e.g., payment processors, hosting providers, analytics providers, email delivery services). These third parties have access to your personal data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
• Legal Requirements: We may disclose your personal data if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).
• Business Transfers: In the event of a merger, acquisition, or asset sale, your personal data may be transferred as a business asset. We will provide notice before your personal data is transferred and becomes subject to a different Privacy Policy.
• With Your Consent: We may share your information with any other third party with your explicit consent.

Data Retention

We retain your personal data only for as long as is necessary for the purposes set out in this Privacy Policy, and to the extent necessary to comply with our legal obligations (e.g., if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

Your Data Protection Rights

Depending on your location, particularly if you are in the EEA, you have certain data protection rights:

• The Right to Access: You have the right to request copies of your personal data.
• The Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
• The Right to Erasure: You have the right to request that we erase your personal data, under certain conditions.
• The Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
• The Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
• The Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

To exercise any of these rights, please contact us using the contact details provided below. We will respond to your request within one month.

Security of Your Data

The security of your data is important to us. We implement appropriate technical and organizational measures designed to protect your personal data from unauthorized access, use, alteration, and disclosure. However, please remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.

Links to Other Sites

Our service may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us. If we become aware that we have collected personal data from children without verification of parental consent, we take steps to remove that information from our servers.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We will let you know via email and/or a prominent notice on our service, prior to the change becoming effective and update the "last updated" date at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, your personal data, or your rights, please contact us:

• Umbra AI
• Address: 19 Clementi Crescent, Singapore, 120116, SG
• Phone: +6587330303